Perth, SEO Company Perth
Part of the reason why many small businesses, or any business for that matter, build a website is to generate leads and make more sales. If your website is not helping you achieve this then it’s time to go back to basics and take a look at your SEO to help create results for you.
1) Keyword research
Keyword research is the first thing you should be considering when engaging your SEO company in Perth. Keywords are the words or collection of words which you want your website to rank for. It’s also the words that your prospects will be typing into a search engine to find you. Get the right type of visitors with thorough keyword research and then target and optimise these on your website for results.
2) Set up on-site SEO
Your SEO agency might advise you that you need to set up some on-site SEO. This is the SEO that works in the background of your website. It includes the Meta-titles and Meta-descriptions which appear in Google and help to maximise your website’s visibility to searchers. It helps to have an SEO expert in Perth do this, especially if you are not 100% sure how to access or use the back-end of your website. Sticking with a local Perth SEO company also means you can keep your marketing close to home.
3) Look at local SEO and Google+
A focus on local SEO helps your small business stand out in Perth. Things like name, address, phone number and reviews help to boost you up the ladder. Also consider getting a Google+ page to help with your local rankings.
4) Blogging
Blogging helps you add content to your website and increase your online authority in your industry. It is also a very effective SEO tool, which all good SEO companies recommend. Essentially by adding more words to your website you are adding more ways for potential customers to find you and creating more opportunities to use your keywords.
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